Egtyaz
Purpose. People. Process.
Egtyaz is a startup in the education field in Saudi Arabia
They can learn all the students at primary and secondary schools. The Main Objective they need to increase awareness and sales Before we started the analysis
10+ Years Experience
We found
- Weakness at Seo
- Bad UX, UI
- Weakness in social media
- No Booking, sales and ROI
Our plan divided into 4 phases
Phase Fixing Problems
▪We redesigned the website to increase user experience and suit the behavior of Saudi people.
▪Create an audit to increase traffic with SEO through keyword research and analysis of the best strategies.
▪Identify the target audience and set goals with KPI indicators to validate it.
▪We have a new style of content that helps to increase sales.
Phase Launch our campaigns
- We created Social Media Campaigns
- We created Google ads Campaigns
SEO we increased the traffic
With keywords we believe that`s why choose the perfect keywords
Create article with the chosen keywords
We completed the speed phase and increase speed by 70%
Other channels to increase sales
We found an opportunity with our industry in telegram channel
that`s why we created channel and group in telegram and increased it to 108k members
Performance Campaigns
Google ads
In our campaign with Google ads, we spent 14k SAR and got subscription sales with 128k SAR Value Our chosen keyword CTR 9 – 14% per keyword, which means our keywords were valid
Performance Campaigns
Social media
We used social media tactics with engaging posts to encourage our target to act towards our brand
Performance Campaigns
SEO we increased the traffic
We increase traffic by
▪ON PAGE SEO
▪OF PAGE SEO
▪TECH SEO
Other channels to increase sales
We increase sales by using telegram channels
After our search we found a huge target audience in telegram, that’s why we created a telegram
group and channel in telegram Our achievement with this channel
We increased the fanbase to 57807
